Affiliate marketing is a secret sauce for boosting brand visibility and credibility in today’s digital world. If you’re unfamiliar with affiliate marketing, check out our insights on why it’s important and whether your brand should have a program here. If you’re already familiar with affiliate marketing, you know its potential and effectiveness. But have you…
Tag Archives: Public Relations
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What is editorial affiliate marketing and how can my brand benefit from it? Brand marketers need to know the answers to these questions as affiliate marketing has become integral to the evolving media landscape. Just as we keep our clients informed on relevant industry trends, today we are sharing why affiliate marketing programs – specifically…
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Sustainability has been a hot topic in the business world for the last several years and for good reason. Companies investing in sustainability are not only benefiting the environment and society, but can also reap benefits internally, such as boosting employee engagement, retention, and overall company culture. According to a recent Deloitte survey, many brands’…
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Earlier this month, we supported our client, ClosetMaid at the International Builders’ Show in Las Vegas. Presented by the National Association of Home Builders (NAHB), this trade show is the largest event for the home construction and design industry, and brings together thousands of exhibitors and attendees each year. It’s an opportunity for brands in…
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As newsrooms are shrinking, reporters are being asked to produce more and more digital content. We’ve responded by making reporters’ jobs easier with a digital resource full of unique research, content and image assets. Take a look through ClosetMaid’s newest consumer media kit to see how we equip reporters to efficiently produce new stories.
