WE TRANSFORM BRANDS.

Advertising, PR, Digital Content, Design, Consultancy.
However you define us, we are change agents for
brands that are emerging, embattled or simply
ready to evolve into their best selves.

We transform ideas
into results.


There’s not a challenge beyond our vision.
Our alchemy is turning ideas into gold.

We transform uncertainty into clarity.

It all begins with understanding. We tap ancient wisdom
to reveal modern insights. And the oldest crafts inspire
our newest innovations.

Our magic is Brand Catapult™


We developed Brand Catapult™, an intense 100-day
brand focus to transform your business. While some
agencies tout their proprietary systems, we prefer those
Plato, Carl Jung, and Joseph Campbell refined over the millennia.
  • Branding Method A thousand year old, proven process that delivers great ideas and great results.
  • Digital Talent Top-tier, internationally-experienced, award-winning talent.
  • Advertising Passion Commitment and culture like no other.
  • PR & Social Media Great Ideas Pragmatic, fast results and enduring brand quality.
Need Ideas?

Transformation requires vision.

Our leadership team earned their stripes in New York,
Toronto, Chicago, Dublin, Atlanta, Paris and London.
And they’re all one-of-a-kind.

Our leaders are
visionaries who inspire.


A fancy title doesn’t make you a leader. Inspiring others’
success does. And you’d be hard-pressed to find
leaders more optimistic about your future.


Leadership Brand Experience

Category expertise leads to transformation.

“Heavyweight punch. Flyweight speed.”
That’s how one CMO described us.
And there’s not a category we haven’t experienced.

Experience category
transformation.


Food & Beverage
Increasing retail velocity Loyalty & ambassador programs Promotion creation & management On- and off-premise activation
Financial
Cross-marketing of products New revenue channel creation Compliance adherence
Healthcare
Capitalize on shifting demographics Multigenerational targeting Wellness focus
Hospitality, Entertainment & Tourism
Destination identity Operational "surprise & delights" Increased visitation Affluent targeting
Professional Services
Increasing prospect intake Simplifying complex messages Compliance adherence
Industrial & Manufacturing
Clear communication of complex topics Increasing efficiency from digital sales tools Crisis management training & preparation
Retail
Integrate online & store initiatives Balance brand & promotional messaging Loyalty & email program creation & management Traffic driving through SEO, SEM & social
Technology
Ensure customer understanding Align features with customer needs Two-tier sales channel strategy Sales tool development & channel planning

Agency History

1978
Gary and Melanie Husk open HUSK JENNINGS in Charleston, SC and soon thereafter move to Jacksonville.

1987
THE MARTIN AGENCY becomes part-owner.

1990
HUSK JENNINGS moves downtown to the 26th floor of the Barnett Center (later Bank of America Tower) and acquires today’s phone number 904-354-2600.

2000
HUSK JENNINGS moves from the Bank of America Tower to 6 East Bay Street.

2005
Tom Bolling and Frank Costantini acquire the agency and rename it ON IDEAS.

2006
Helped Winn-Dixie successfully emerge from bankruptcy and achieve 10 straight years of year-over-year growth.

2013
West Herford joins as partner.

2014
Helped the Jacksonville Jaguars increase ticket sales 23%.

2015
Opened Blue Bridge Productions.

2016
Helped the Jacksonville Symphony increase ticket sales 109%, re-imagining what a symphony can be.

2016
David Bonner and Mike Woeppel join as partners.

Everyone shares insights.
We share wisdom to act on.

Knowledge leads to insights. Expertise leads to wisdom.
And actions, to success.

Transform your mind.


Blog | 9.20.16

Where the before
meets its after.

We are change agents for brands
that believe they can be better.

Let’s talk about
what could be.

On Ideas
6 E. Bay Street, Suite 600
Jacksonville, FL 32202
904.354.2600
West Herford
wherford@onideas.com

© On Ideas 2016. All Rights Reserved.
Exterior photo credit Matt Bluejay Searles