Matter Brothers Furniture Selects On Ideas For Digital Strategy And Content Creation

Matter Brothers Furniture Selects On Ideas For Digital Strategy And Content Creation

SARASOTA, Fla. – April 7, 2022 – On Ideas, a marketing firm headquartered in Jacksonville, Fla., with offices in Sarasota and Charleston, S.C., was selected by Matter Brothers Furniture, ranked a Top 100 Furniture Retailer in the U.S by Furniture Today, as the agency responsible for their digital strategy, creative and content.

Based in Southwest Florida, Matter Brothers Furniture is family-owned and operated since 1976 and specializes in bringing the Florida lifestyle to its customers through a selection of the world’s finest furniture and accessory manufacturers.

On Ideas’ role includes the strategy, creation and execution of email marketing and social media content, as well as digital design. These efforts extend to Matter Brothers’ luxury brand, Florida Leather Gallery, one of the largest leather specialty furniture companies in the region with five locations in Southwest Florida.

“We are excited to continue growing our clientele in the Home category, as it’s one we know well through our ongoing work for ClosetMaid and Capitol Lighting,” said West Herford, president & CEO at On Ideas. “Matter Brothers’ passion for providing a personalized experience to their customers while bringing forth the beauty of coastal design is inspiring, and we are using that distinction to help them connect with their audience in new and more effective ways through digital initiatives.”

On Ideas was recently recognized with 11 Addy Awards from the American Advertising Federation’s Suncoast Chapter across a variety of categories including Integrated Branded Content, Social Media, Consumer-Facing Website Redesign and Digital Marketing.

About On Ideas
On Ideas is a creative marketing firm specializing in brand reinvention, bringing customer experience and brand strategies together. Headquartered in Jacksonville, Fla., with offices in Sarasota, Fla., and Charleston, S.C., the agency combines eight disciplines that are essential today: insights and analytics, advertising and media, brand strategy, customer experience, public and media relations, creative content production, social and digital engagement and websites, e-commerce and digital experience. On Ideas helps brands become the best versions of themselves. We believe Ideas Change The World.


Have more time?