Looking at the Toys R Us Catalog on Thanksgiving was a tradition growing up. Going through and circling all of your heart’s desires to start your holiday wishlist….the memory feeling is relatable for many Millennials. In this age of online shopping and digital advertising, the idea that print catalogs are coming back might seem implausible….
Category Archives: Marketing
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Working for a nonprofit organization can be one of the most rewarding things you’ll ever do. It can also leave you exhausted and tested in ways you never imagined. But have no fear! We’ve compiled a list of some of our favorite resources that offer great promotions for nonprofits. Give them a try! The Google…
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It’s no secret that Artificial Intelligence (AI) is changing the game. While we’re not quite at the robots are everywhere WALL-E level of technology yet (but really, WALL-E and EVA are #CoupleGoals), there’s a ton of implications about AI and what it means for us all. Honestly, it’s something we struggle with as an agency….
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If you’re skeptical of the power of social influencers, you need look no further than Bud Light, formerly known as America’s most popular beer. For the second time in one year, Bud Light is providing a second case study of the do’s and don’ts of influencer marketing. Seven months after their well-documented social media firestorm,…
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On Ideas was selected by Duval County Public Schools (DCPS) to lead a re-branding effort for its Career and Technical Education (CTE) department. CTE provides students with opportunities to explore career options, from guidance and counseling to coursework that incorporates both academic and occupational applications. Our work includes developing brand standards and an identity guide,…
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On Ideas, a full-service branding, digital advertising and PR agency headquartered in Jacksonville, Fla., with offices in Sarasota and Charleston, S.C., has been selected by Chiles Hospitality as its agency of record. The agency is responsible for brand strategy, media planning and buying, public relations, digital and social strategy for Chiles Hospitality and its related…
