Make it Happen

Tag Archives: Public Relations

  1. snoop and martha

    Best and worst celebrity partnerships

    Celebrity endorsements can significantly impact a brand’s image, with both positive and negative outcomes. By leveraging the star power of well-known personalities, companies aim to create an emotional connection with their audience, making products more appealing and relatable. However, the impact of these endorsements can be a double-edged sword. While a successful partnership can lead…

  2. foodsciencei logo

    On Ideas selected to Manage Paid Media, PR for FoodScience®️ Pet Brands

    FoodScience®, owner of pet supplement brands VetriScience® and Pet Naturals®, recently chose On Ideas to provide strategy and management of paid media and PR initiatives for both brands. The agency is running paid media, social media campaigns, influencer marketing, and PR/media relations.

  3. On Ideas Provides Comms Support for MUSC

    The Medical University of South Carolina (MUSC) recently tapped On Ideas to provide public relations and communications support. MUSC is South Carolina’s only comprehensive academic health system, with a unique mission to preserve and optimize human life in the state through education, research and patient care. The agency will help manage media relations queries, develop and…

  4. The Colleton Collection Hires On Ideas

    We are thrilled to be working with The Colleton Collection to provide public relations services for their hotel and resort properties. Colleton manages a portfolio of tailored experiences and destinations across the Southeast.

  5. Getting the Most Out of Affiliate Marketing

    Affiliate marketing is a secret sauce for boosting brand visibility and credibility in today’s digital world. If you’re unfamiliar with affiliate marketing, check out our insights on why it’s important and whether your brand should have a program here. If you’re already familiar with affiliate marketing, you know its potential and effectiveness. But have you…

  6. Should Your Brand Have an Affiliate Marketing Program?

    What is editorial affiliate marketing and how can my brand benefit from it? Brand marketers need to know the answers to these questions as affiliate marketing has become integral to the evolving media landscape. Just as we keep our clients informed on relevant industry trends, today we are sharing why affiliate marketing programs – specifically…