CSI has a considerably innovative product that serves as a highly useful tool for a variety of business professionals. But most business people are constantly on the move and don’t have time to learn about all the things that can help their business. So we created a short, one minute video that quickly explained the usefulness of the app and how it could make CEOs’ lives easier.
We created the character
CEO Joe to be the instrument for explaining how the app can be useful to those CEOs always on the go.
The CEO Joe video was such a success that CSI asked us to create t-shirts, 'cup of joe' coffee mugs, and even a
CEO Joe bobble head.