Aug 29, 2013 - 1 Min Read- By admin

Say it with me: Follow Through!

The phrase of the day is “Follow Through”! I feel like a slacker after reading about two digital technologists who work in advertising out of Nashville, TN. They have dedicated the past 90 days to creating something new, all in the name of doing. The two have come up with the ambitious effort to create […]
Aug 15, 2013 - 2 Min Read- By admin

It’s the Brand, Stupid!

I’m not sure what TV station I was tuned into last week but it was one of the several that cover the financial world. It really was just background noise while I was slaving over a laborious, time consuming, yet mindless home project. But it quickly became more than background noise when breaking news came […]
Aug 8, 2013 - 1 Min Read- By admin

Creativity for good

If you’ve worked in this industry for even just a day, chances are you’ve had an idea shot down. (In my case, make that thousands….). A friend recently joked, “Isn’t it the clients’ job to squash out our ideas?” Maybe. But it’s our job to not be deterred. Especially if we believe in something. For instance, I recently […]
Aug 2, 2013 - 2 Min Read- By admin

#DigitalFriday

Woot! It’s #DigitalFriday and we’re feeling really jazzed. Guess that’s because either the weekend is here, or we have really good “stuff” to share for today’s post. Quick story, I’m sitting at the dinner table with my wife enjoying an after dinner cocktail. I notice that she and I both were on empty. I also […]
Aug 1, 2013 - 2 Min Read- By admin

What Is Facebook EdgeRank and Why It Matters

Have you noticed lately that your Facebook posts aren’t reaching the audience that they used to? You’re using all of the same tactics as you always have – pictures with posts, links to website, and conversations that focus on the end user instead of the brand. But still, your post reaches only a small fraction […]

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