Mar 27, 2013 - 2 Min Read- By admin

4 Things You Need to Know about the New Facebook Feed

Facebook has a unique way of discovering the things that users want before we realize we want them. That’s the spark behind the new Facebook News Feed overhaul. Whether you’re on the list waiting or you’re one of the lucky few that already have the new look, there are 4 things you need to know […]
Mar 22, 2013 - 1 Min Read- By admin

The Augmented Reality of ECommerce

Watch out world, my shopping problem is about to get serious. For those of you who don’t know me, Hi! I’m Lexi, and I may be a shopaholic. I have to admit, I have worked hard to tighten the reigns ever since I stepped foot into the real world (read: mortgage payments, car loans, vet […]
Mar 18, 2013 - 2 Min Read- By admin

Mom Bloggers Redefine Meaning of Entrepreneur

  I’ve been hearing more and more about parenting blogging that’s really capturing marketer’s attention.  I think it really hit home for me last week, when one of my favorite shows from childhood, Sunday Morning, (what can I say? The nature stories captivated me) did a piece on daddy bloggers. Recently, I went to lunch […]
Mar 13, 2013 - 2 Min Read- By admin

Giving “Social Engagement” a Whole New Meaning

On February 15th, I was part of a Google+ Hangout that changed my life. My boyfriend walked out from the other room with his laptop and told me there were some people who wanted to talk to me. Both of our families live more than 1,000 miles away in Illinois, but there our parents were […]
Mar 6, 2013 - 2 Min Read- By admin

American Idol’s Mobile App: Creating a Super Bowl for Mobile

As many of us now know, American Idol finally has an app. And not only did they build an app, they built one designed to be used during the show! This gives them an edge over all those viewers captivated by the second screen, and with time spent on mobile apps predicted to surpass time […]

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